FREE SMALL BUSINESS RESOURCES
The resource
library.
I’ve gathered my favourite tools, resources, freebies and advice to help you refine, grow and flourish in your business.
Featured freebies.
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The Brand Elevation Framework
A strategic guide for established female founders ready to move beyond “pretty” and into truly powerful. A calm, considered way to refocus your brand for its next chapter.
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Brand Clarity 5 day mini course
A beautifully guided experience (which includes my most popular resource - the Brand Clarity Workbook) to help you refine your message, visuals and voice - and build a brand that actually feels like you.
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Flodesk Nurture Sequence Templates
Beautifully designed email templates to help you nurture your audience with clarity, confidence and intention. Designed for thoughtful, service-based businesses who want email marketing to feel aligned - not overwhelming.
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DEFINING YOUR IDEAL CLIENT WORKBOOK
Attract the right people with clarity and confidence. This workbook helps you define your dream client - and build your brand around them.
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Brand Clarity Workbook
Imagine having a brand that truly aligns with your vision and attracts the right clients effortlessly. Get started with my free workbook and gain the clarity and alignment you need to build a brand you’re excited to share with the world.
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Blog Guide and Checklist
Your go-to guide for writing blog posts that don’t just look good - they work hard. It will help you write with clarity, strategy and SEO in mind (without sounding like a robot).
If you’re not quite ready to hire a copywriter, but want to write website content that actually connects (and converts), this website copy template is for you.
It’s a beautifully designed, editable PDF packed with structure, guidance and prompts to help you write compelling, benefit-led content for every key page of your site - without the guesswork. Whether you're launching, rebranding or refreshing, this is a resource you'll come back to again and again.
Trusted by clients, designed by a website expert and made to sound like you - not like AI.
Small business tools & tech I recommend.
Flodesk
Flodesk is my favourite email marketing platform, it helps small business owners design emails people love to get. From stunning email templates to immersive forms, Flodesk makes it easy to build email lists, engage audiences and convert subscribers into customers. Meet Flodesk and get 25% off with my code!*
Planoly
I use Planoly to organise and plan my social media strategy all in one place. It’s a very visual tool which is super easy to use and allows me to batch schedule my content saving me time and stress. I recommend this to everyone! Try it out here. *
Notion
Notion is a single space where you can think, write, and plan. Capture thoughts, manage projects, or even run an entire company — and do it exactly the way you want. If you’re an existing client of mine you’ll know why I love it so much, if not, why not give it a go?
*Disclosure: Some of the links on this page are affiliate links and if you go through them to make a purchase I will earn a commission. Keep in mind that I only share about companies that I truly believe in.
Business courses
I’ve gathered some of the courses I’ve invested in personally that have had a huge impact on my own business.
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Organise Your Business (with Trello)
This course and templates from By Rosanna have literally revolutionised my business! You’ll set up a digital hub and task management system that’s streamlined and organised and it’ll only take you a few hours to set it up. One of the best investments I’ve ever made in my business.
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The Secrets to Instagram Growth
Learn how to grow an engaged Instagram community for your brand with Martha from the Business Secrets Club. This looks at Instagram from a strategic place (my favourite!) in such a clear way helping you to find your customers and grow your account. Also includes lots of great marketing advice!
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The Simple & Spacious Business Kit
I am all about creating a business that aligns and fits your life, so I really enjoyed working through this course by Jen Carrington. It’s helped me to create a spacious workweek, a thriving income and a sustainable business model.
Overwhelmed in your business?
Get Brand Clarity in 15 minutes a day with my FREE mini course!
Each lesson breaks the process down into super-manageable, 15-minute chunks - so you can finally do the work, not just collect it. You’ll be guided step-by-step through the exact process I use with my 1:1 clients, with thoughtful prompts, encouragement and just the right amount of accountability.
By the end of the five days, you’ll have worked through the entire workbook and know exactly what’s next for your brand.
Small business experts I recommend.
BRANDING PHOTOGRAPHERS
BRAND & WEBSITE DESIGNERS
Small business books I recommend.
START WITH WHY - Simon Sinek
This is the book I recommend to everyone who has a business. Your brand story is one of the most important elements of your business and marketing and this book is an incredibly powerful guide to really digging deep into the ‘WHY’ of your business.
BUILDING A STORYBRAND - Donald Miller
A framework for your marketing, this book encourages you to position. your customer as the ‘hero’ and your brand as the ‘guide’. Using storytelling to deeply connect with your customer - it's absolutely brilliant! It also comes with access to a digital ‘storybrand builder’ where you can work through all the stages.
INSIDE HER PRETTY LITTLE HEAD - J. Cunningham + P. Roberts
This is an absolute gem if your product is aimed at (or purchased by) women. It's a fascinating look into understanding how to connect with and market to women. It made me look again at marketing with a more ‘human’ edge.
COMPANY OF ONE - Paul Jarvis
This is a recent read and really resonated with me after I closed Studio Seed to start Magic + Monroe. It's a fantastic book about ‘staying small’ in business and asking yourself “what can I do to make my business better rather than bigger”?
MINDSET - Dr. Carol S. Dweck
While not necessarily a business book, I think this is an essential. Primarily focussing on ‘growth’ mindest over ‘fixed’ mindset to reach higher levels of achievement. A truly eye-opening read!
ATOMIC HABITS - James Clear
This is a life-changing book that will help you make long-lasting, positive change in your life. With concepts like ‘the habit loop’ and habit stacking, it’s great to apply to both life and business. “Focus on getting 1 percent better every day.”