A feminine, romantic semi-custom brand kit for beauty brands and wedding professionals
Amélie
Feminine, sophisticated and effortlessly chic. A brand kit for founders who want to balance elegance with a little playful personality.
About this brand kit
Romantic, polished and full of personality
Amélie features a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite. It's approachable and refined - elegant without being austere. Shown in a classic pink, cream and ivory palette with warm red accents, though it can be completely customised to your own colours.
If your brand has a little romance, a little playfulness and a lot of intention, Amélie might just be yours.
Please note, kits are currently taking two to three weeks to complete rather than the usual one, while I take some time away this summer.
Effortlessly chic, playful and feminine, the Amélie brand kit is perfect for those brands who love a touch of romantic charm with a modern twist. Featuring a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite, Amélie feels both polished and approachable.
This suite is a dream for boutique brands, wedding professionals, lifestyle businesses or creatives who value sophistication with personality. If you’re ready to say goodbye to DIY branding and step into something that truly feels like you, Amélie is the perfect fit.
Is this you?
AMÉLIE is calling YOUR name if...
You want a brand that feels warm and refined with a playful edge
Your ideal clients appreciate beauty, personality and attention to detail
You want to look polished and professional without a generic off-the-shelf template
You're ready to show up with something that feels genuinely designed
Please note, kits are currently taking two to three weeks to complete rather than the usual one, while I take some time away this summer.
Effortlessly chic, playful and feminine, the Amélie brand kit is perfect for those brands who love a touch of romantic charm with a modern twist. Featuring a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite, Amélie feels both polished and approachable.
This suite is a dream for boutique brands, wedding professionals, lifestyle businesses or creatives who value sophistication with personality. If you’re ready to say goodbye to DIY branding and step into something that truly feels like you, Amélie is the perfect fit.
What’s included in the Amélie Brand Kit?
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A primary logo, alternate logo and two submarks tailored with your brand name. Additionally, Amélie's signature ribbon bow icon and stripe elements to use across all your brand touchpoints.
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A sophisticated colour palette personalised to complement your brand's personality
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A carefully curated typography system for cohesion and professionalism across every platform (Font files are not included due to licensing terms but links will be provided for you to purchase).
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Everything you need for consistent use across digital and print.
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Simple, clear guidance to help you use your new brand with confidence.
Please note, kits are currently taking two to three weeks to complete rather than the usual one, while I take some time away this summer.
Effortlessly chic, playful and feminine, the Amélie brand kit is perfect for those brands who love a touch of romantic charm with a modern twist. Featuring a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite, Amélie feels both polished and approachable.
This suite is a dream for boutique brands, wedding professionals, lifestyle businesses or creatives who value sophistication with personality. If you’re ready to say goodbye to DIY branding and step into something that truly feels like you, Amélie is the perfect fit.
A dream fit for:
Boutique brands, beauty businesses, wedding professionals, stylists and creatives who want a brand that's as beautiful and intentional as the work they do.
Boutique brands, beauty businesses, wedding professionals, stylists and creatives who want a brand that's as beautiful and intentional as the work they do.
How does it work?
Three simple steps to your new brand
01/ Choose your brand kit
If Amélie speaks to your brand’s soul, simply purchase the kit and get ready for a transformation.
02/ Personalise
Once you’ve completed a quick brand questionnaire, I’ll customise Amélie with your brand name, details and a tailored colour palette.
03/ Receive your bespoke brand kit
Within a week, you’ll receive all your brand assets, ready to use across every touchpoint of your business!
Please note, kits are currently taking two to three weeks to complete rather than the usual one, while I take some time away this summer.
Effortlessly chic, playful and feminine, the Amélie brand kit is perfect for those brands who love a touch of romantic charm with a modern twist. Featuring a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite, Amélie feels both polished and approachable.
This suite is a dream for boutique brands, wedding professionals, lifestyle businesses or creatives who value sophistication with personality. If you’re ready to say goodbye to DIY branding and step into something that truly feels like you, Amélie is the perfect fit.
See Amélie in action.
Wondering how versatile the Amélie brand kit can be? Here’s a beautiful example of Amélie transformed for another brand. With a new name, fresh tagline and monochrome colour palette, the elegance and charm of Amélie still shines through, but adapts to suit a different brand’s personality. Whether you’re a personal stylist, boutique owner or luxury lifestyle brand, Amélie has the power to align with your vision and attract the clients you’ve been dreaming of.
Please note, kits are currently taking two to three weeks to complete rather than the usual one, while I take some time away this summer.
Effortlessly chic, playful and feminine, the Amélie brand kit is perfect for those brands who love a touch of romantic charm with a modern twist. Featuring a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite, Amélie feels both polished and approachable.
This suite is a dream for boutique brands, wedding professionals, lifestyle businesses or creatives who value sophistication with personality. If you’re ready to say goodbye to DIY branding and step into something that truly feels like you, Amélie is the perfect fit.
Your designer
Designed by Tamsin, Founder of Monroe Creative
Every kit is built by a designer with 19 years of experience and a deep love of feminine, beautifully crafted design. The same expertise that goes into a fully custom brand, in a format that works for where you are right now.
FAQs
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You’ll receive everything you need for a cohesive, professional brand identity. This includes a customised logo suite (primary logo, alternate logo and submark/icon), a tailored colour palette, a curated typography system and a mini brand style guide to ensure consistency across all your visuals. You’ll also get branded graphics featuring carefully selected images to complement your brand, along with all the essential file types (PNG, JPEG and vector formats) for print and digital use along with a mini guide on how to use each file type. For the full list of deliverables, see each individual brand kit.
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Due to licensing terms, font files are not included in your package. I’ll provide you with links to purchase your own licenses. Most fonts used range from a one-time fee of £10 to £35. Please get in touch if you’d like to enquire about the font licensing costs for a specific brand kit.
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The files provided to you in SVG format allow you the option to change colours using Canva or a design programme such as Adobe Illustrator. All fonts are provided as outlined vector files and cannot be edited. This ensures your brand assets maintain their integrity and consistency.
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Yes! You can choose to keep the colours in the existing brand kit or you can send me over your preferred colour palette and I will edit the design. You will also receive colour guidance upon purchase which will help you determine the perfect palette for your brand.
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Your brand name, tagline (if applicable), colour palette and imagery will all be tailored to your business. Fonts and graphics, however, will remain as they are in the original design. I’ll guide all customisations to ensure your brand suite perfectly reflects your values and personality.
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You’ll receive your initial design proof within one week of completing your brand questionnaire.
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This package includes one round of revisions to refine your logo design. Revisions can include adjusting text alignment, modifying elements or removing parts of the design. However, adding entirely new elements or customisations isn’t included. Additional revisions can be made at £75 per hour.
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As these are customised digital products, all purchases are final, non-refundable and non-exchangeable.
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Each semi-custom brand suite is sold only three times to ensure your business maintains a distinct and unique identity.
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Your branding files are designed to be imported into Canva (Pro subscription required), making it easy to create consistent social media graphics and marketing materials. If you’d prefer a professional touch, I offer bespoke design services, including a Social Media Starter Pack starting at £250. Feel free to reach out to me via email for a personalised quote.
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I’m happy to help guide you! Email me or use the contact form to get in touch and we can discuss which design best aligns with your business and goals.
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All files are compatible with platforms like Canva, Adobe Illustrator and Photoshop, giving you flexibility to use your branding across various tools. You’ll also receive web-ready versions of all files, ensuring they can be effortlessly uploaded to your website design for a polished, professional online presence.
Ready to make it yours?
Amélie is waiting for the right brand
Professional branding, customised for your business and delivered in just one week. Sold a maximum of three times - so if Amélie is calling your name, now's the time.
Please note, kits are currently taking two to three weeks to complete rather than the usual one, while I take some time away this summer.
Effortlessly chic, playful and feminine, the Amélie brand kit is perfect for those brands who love a touch of romantic charm with a modern twist. Featuring a delicate ribbon bow icon, soft stripes and a beautifully balanced serif typography suite, Amélie feels both polished and approachable.
This suite is a dream for boutique brands, wedding professionals, lifestyle businesses or creatives who value sophistication with personality. If you’re ready to say goodbye to DIY branding and step into something that truly feels like you, Amélie is the perfect fit.
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Due to the digital nature of this product, there are strictly no refunds and all sales are final.
Font licenses or font files are not included within the package due to font licensing laws and must be purchased separately. Links to the fonts will be provided and most fonts chosen are an affordable, one-time fee usually ranging from £10-£30 each.
All designs are copyright Monroe Creative and are for personal use in your business only. They must not be copied, resold or distributed in any form.
Each brand kit includes one round of revisions after you’ve received the initial logo designs for approval. Additional revisions will be charged at £75 per revision round.
Revisions can include changing the alignment of fonts or elements, and/or removing text/design elements. No new elements or customisations can be added to the logo design.